April 14th, 2013 9:09 pm by Vincent Flanders
Submitter’s comments: Sure their audience are contractors and weekend-warriors looking for that one item that will turn their garage into next “Binford workshop of the week.”
And their prices for items such as angle grinders, ratcheting tie downs and pneumatic tires probably can’t be beat.
Still, you’d think a company with over 400 stores and 20 million loyal customers could do a bit better than posting to their homepage a regurgitation of the printed flyer that fills our mailbox (and later serves as a drop cloth for our paint).
Or at least leverage jQuery for a bit more than nagging users of IE 7 that their browser is as crufty as the home page currently displayed — like say collect analytics on which coupons catch the visitor’s attention?-)
Vincent Flanders’ comments: Gee. I thought Flyer websites were a thing of the past.