January 28th, 2013 2:02 am by Vincent Flanders
Vincent Flanders’ comments: I love Alistapart’s new redesign because I can read the text since the text is large with plenty of contrast. The site is following the current trend of using large font sizes (which I’ve been advocating for years). It’s not perfect. If you read Comment #22 on the A List Apart 5.0 page (I can’t provide a direct link since the comments use Ajax), you’ll see alfred’s list of deficiencies. I can live with all of them. What I can’t live with is the effing logo. It’s cut in half!
In the 18 years I’ve been commenting about bad/horrible/mediocre/semi-ok web design, I’ve seen tons of awful logos. I’ve seen logos half-way down the page, too small to read, animated, sideways, using 15 colors, on the top-right side of the page, but I’ve never seen a logo like this from people who have forgotten 10x more than I’ll ever know about web design. Jeez. What’s wrong is the logo makes me think. What’s really wrong is the logo makes me think something is wrong with the site or the browser. It’s Mistake #1 from Biggest Mistakes in Web Design 1995-2015. You’re getting in the way of the visitor. He’s noticing the design.
Oh. Everyone’s favorite site, Constellation 7, has a logo that’s outrageous and rainbow-colored, but you aren’t surprised by it because the rest of the home page has stunned you.