February 2nd, 2012 11:11 pm by Vincent Flanders
Submitter’s comments: This site is a rainbow-licious flavor of suckiness. Yikes! And thanks for your service to the Internet :-)
Vincent Flanders’ comments: This is an internal page for a company that makes “100% blended fruit juice concentrate that is specifically designed for childcare centers, preschools, Head Starts, etc.” Since many of those in their target audience are too young to read, I don’t understand the need for rainbow colors, centered text and lots of ALL CAP TEXT mixed in with regular text. I doubt the real target audience (administrators and purchasing agents) appreciates the design and layout. Well, I hope they don’t appreciate it.
Fortunately, in the HTML version there doesn’t seem to be any animated GIFs, but in the Flash version of the site there is at least one animation. The Flash version doesn’t really need to exist. The HTML version would be sufficient—except for the reasons cited above.
As a lark, I did a quick search for [juice company] and the first result I clicked was a sucker on the high-end of the spectrum: Odwalla. It’s an expensive Flash-based site that wastes your time.
For grins I clicked on Naked Juice and the site is infinitely better than either of the two mentioned