#8 Worst Web Site Navigation — Bow-Wow Books

Submitter's comments: I'm not sure if you've already featured this site as a Daily Sucker, but I was just flabbergasted when I came across it today: Bow-WowBooks.

First, a splash page, which I know you hate. Then, you enter a series of web pages that have no words on them at all — just boxes with cartoons that you're supposed to click on to progress to the relevant section. The problem is, the only way I can see to tell which box takes you to what type of content is either to just click and see where you end up (which is often just another page with more confusing, unlabeled boxes), or to hover your mouse over the image and check the browser's status bar to see what the page is named (for example, after you go through the splash page, if you hover over the two boxes and look down, you'll see the left is for "kids" and the right for "adults").

The comics themselves aren't even obviously giving you clues as to the pages they'll take you to — for example, if you click on the "adults" box on the second page, you'll see three new comic boxes: the left has a dog with books in its mouth, which I can see is for a page about "books," the right has a dog using a cash register, so Store — okay, maybe I can give them those.

But the middle features a dog looking angrily at a. . . telephone pole? Or. . . ? And that's what you are supposed to click on for "info" (which, incidentally, just takes me to three more comic boxes that are completely meaningless except in retrospect — once I KNOW the dog howling at the moon is for "contacts," I can sort of see it, but why not just write CONTACTS on it?)?

I'm just astonished at the bad navigational design of this site!

Wow. Not bow-wow, just. . . WOW.

Bow-WowBooks